University of Geneva: advert-body-2 by cavalcade
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University of Geneva has launched a campaign against sexual harassment. Around 20 messages were displayed in all the faculties and buildings of the university. The messages were also spread on social networks, inviting everyone to be #UNIted against harassment.
The goal? To spark a debate, to inform about rights and legal issues and invite every witness to react. The University of Geneva also took the opportunity to launch an anonymous hotline to report harassment.
Credits
agency: cavalcade
creative directors: Julien de Preux & David von Ritter
copywriter: David von Ritter
art director: Julien de Preux
designer: Mathilde Veuthey
typographer: Roger Gaillard - extraset
project manager: Nina Hugentobler & Maxime Fiechter
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