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University of Geneva: #UNIted against harassment by cavalcade

Agency: cavalcade
Date: Nov 2017
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University of Geneva has launched a campaign against sexual harassment. Around 20 messages were displayed in all the faculties and buildings of the university. The messages were also spread on social networks, inviting everyone to be #UNIted against harassment.

The goal? To spark a debate, to inform about rights and legal issues and invite every witness to react. The University of Geneva also took the opportunity to launch an anonymous hotline to report harassment.

Credits

agency: cavalcade

creative directors: Julien de Preux & David von Ritter

copywriter: David von Ritter

art director: Julien de Preux

designer: Mathilde Veuthey

typographer: Roger Gaillard - extraset

project manager: Nina Hugentobler & Maxime Fiechter