Budweiser: Wind Never Felt Better

‘Wind Never Felt Better,’ this year’s Super Bowl commercial, tells the story of Budweiser’s commitment to renewable electricity for a more sustainable future and features the iconic Budweiser Clydesdales, the Budweiser Dalmatian, April, alongside wind turbines set to the soundtrack of Blowin’ in the Wind, by Bob Dylan.

The spot and its builds on Anheuser-Busch’s 2025 Sustainability Goals. Reinforcing its commitment, Budweiser stated that it is donating clean electricity to the host city of Atlanta to power Super Bowl week.

Atlanta is a city with high sustainability goals, and by donating this electricity, Bud is offsetting 100% of the electricity used to power Super Bowl week with clean, renewable electricity.

Budweiser is partnering with Drift, a clean electricity provider, to make it easier for people to upgrade their own homes with green electricity. Through February 7, Budweiser and Drift will cover the first month’s worth of green power for anyone who signs up for one of Drift’s renewable power plans.