Buy One, Leave Some Free by BrandContent
In response to Labour’s call for creative professionals to help spread the ‘social distancing’ message, independent UK PR & Content agency BrandContent is throwing its support behind UK supermarkets by re-imagining their well-known household slogans.
In support of retail giants including Tesco, Sainsbury’s and Asda, the agency has focused its attention on helping supermarkets persuade customers to think before stockpiling and observe the social distancing rules in place to slow the spread of the virus.
Supermarkets have already taken huge steps to help, introducing dedicated hours for elderly and vulnerable people, as well as designated shopping time for NHS workers. But more help is needed to encourage shoppers to act sensibly, so the agency is urging shoppers to buy one, leave some free.