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The Drum Awards for Social Purpose 2021

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Full Stop Foundation: #MakeitStop by BMF

Agency: BMF
Date: May 2017
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Domestic violence charity, Full Stop Foundation, has launched an online film to highlight the many forms of domestic and family violence by exploring the impact of financial and emotional abuse.

The #Makeitstop campaign features a re-enacted phone call to draw attention to the calls the charity receives every day. The call is played to people of different ages and we watch their response to the phone counselling session.

The campaign is asking Australians to share a photo holding their hand out with the hashtag #MakeItStop written on their palms on social media and to donate to the foundation.


Executive Creative Director: Cam Blackley

Creative Director: Jen Speirs

Art Director: Jessica Roberts

Copywriter: Justin Butler

Director: Al Moore

Production Company: BMF

Post Production: BMF

Editor: Al Moore

DoP:Oscar Partridge

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