International Red Cross: advert-body-4 by Blur Films & Sra. Rushmore

A little girl is in the back seat of her father's car, bleeding from an injury to her abdomen. The father, racing through the countryside tries to calm his crying daughter, then tells her she must stay awake until they get to the hospital. When they arrive, the hospital has been bombed.

This is the story in a short film, Hope, by Sra. Rushmore and Blur Films Madrid for the International Committee of the Red Cross (ICRC), that deservedly won the Grand Prix Film Craft Lions Wednesday night at Cannes. The nearly two minute film, which takes place in a war torn country, states, "No hospitals. No hope." It then states that healthcare workers are attacked every day in war zones, with a plea to save these workers and a tag of "Healthcare is #NotATarget."

'Hope' is a global campaign created by the ICRC, focused on attacks on hospitals and healthcare workers, which are a daily occurrence in areas of armed conflict. The film tells the story of Raya, a girl who indirectly becomes a victim of this type of attack. The aim of this campaign is to raise awareness about attacks that occur every day in hundreds of places, where the victims are not only healthcare personnel, but also entire civilian populations that die, are maimed, or fall fatally ill after being deprived of doctors and health centres where they otherwise would have sought care.