On-Cor Frozen Foods: advert-body-2 by Blue Chip Marketing
- Location:
Blue Chip Marketing has created new TV spots for On-Cor frozen entrées that ditch the traditional 'bite and smile' dinner commercial in favor of a more playful, realistic depiction of today's mealtime. Don't worry, the iconic On-Cor jingle still makes an appearance.
The commercials are running in major US markets as part of an overall brand refresh that Blue Chip led for On-Cor, which includes digital, social media, PR and print integration, as well as a package redesign.
Credits
Doug Van Andel – executive creative director – Blue Chip Marketing
Joel Walker – creative director – Blue Chip Marketing
Jason Geis – creative director – Blue Chip Marketing
Jimmy Sheehan – associate creative director – Blue Chip Marketing
Danny Goldin – copywriter – Blue Chip Marketing
Brittany Murawski – junior art director – Blue Chip Marketing
Diane Chacharon – executive producer – Blue Chip Marketing
Kara Finley – production business manager – Blue Chip Marketing
Jaimie Flagg – business leadership director – Blue Chip Marketing
Scott Bartosiewicz – business leadership supervisor – Blue Chip Marketing
Alexa Dorini – business leadership associate – Blue Chip Marketing
Clay Williams – director – Community Films
Carl Swan – executive producer – Community Films
Lizzie Schwartz – executive producer – Community Films
Carl Schumacker – editor – Optimus
Jon Desir – producer – Optimus
Marina Bacci – audio engineer – Optimus
Glen Noren – effects director/finishing – Optimus
Greg Allan – creative director – Sonixphere
