Evian: advert-body-1 by BETC Paris
- Location:
Partners for 22 years, Evian and BETC Paris have set their latest film on an exotic, slightly rugged beach, treating the ears and eyes with a cover of the classic Beach Boys hit ‘Kokomo,’ performed by Lilly Wood and The Prick.
In the film, a surfer falls when taking on a wave, then wakes up on a beach surrounded by stylish, cool, and incredibly young surfers – which might have something to do with the fact that the only bar on the beach is serving Evian.
Staying true to the ‘Live Young’ signature, the film reaffirms Evian’s vision of youth, a positive and universal value and an openness to the world and the unexpected, regardless of age.
Credits
Copywriter: Valerie Chidlovsky
Additional Credits: Executive Creative Director: Remi Babinet, Filip Nilsson
Art Director: Agnes Cavard
Art Director Assistant: Felix Falzon
Project Manager: Alexandra Chini, Elise Herfort
Media Strategy Director: Martine Picard
TV Producer: Fabrice Brovelli
TV Producer Assistant: Marine Monbeig
Production House: Wanda Paris
Director: James Rouse
Visual Effects: Mikros Image
Music: BETC Pop
Music Creative Director: Christophe Caurret
Music Production: Green United Music
Track and Artists: Kokomo, Lilly Wood and the Prick
