PlayStation: advert-body-1 by BBH New York
- Location:
The devil is in the detail for PlayStation in its latest ad campaign called 'Missed Details'.
The work differentiates the PS4 Pro from the last gen PS4, outlining how it affords crisper details, and deeper clarity in its visuals and processing.
Illustrating this is a chatty-battle between two knights, one of whom has better gear - and as a result gains an edge.
Credits
Eric Lempel, Senior Vice President, Global Marketing
Mary Yee, Vice President, Marketing
Eric Lachter, Director Brand Marketing
Cody Morales, Brand Manager
BBH NEW YORK;
Gerard Caputo, Chief Creative Officer
Jonathan Mackler, Executive Creative Director
Scott Cooney, Creative Director
Diego Fonseca, Creative Director
Lili Bravi, Designer
Ed Zazzera, Head of Production
Corinne Porter, Content Producer
Librado Sanchez, Director of Business Affairs
Brett Edgar, Head of Account Management
Kendra Schaaf, Group Account Director
Johnny Skwirut, Account Manager
Alex Zadeii, Assistant Account Manager
Cameron Wells, Project Manager
Kendra Salvatore, Head of Strategy
Dylan Fauss, Strategist
PRODUCTION:
PRODUCTION COMPANY: Anonymous Content
DIRECTOR: Tim Godsall
DIRECTOR OF PHOTOGRAPHY: Darko Suvak
MANAGING DIRECTOR: Eric Stern
EXECUTIVE PRODUCER: SueEllen Clair
HEAD OF PRODUCTION: Kerry Haynie
NY SALES: Paul Muniz
NY SALES: Stacy Gillman
LINE PRODUCTION COMPANY: OPC Production
EDIT: Mackcut Editorial
EDITOR: Gavin Cutler
ASSISTANT EDITOR: Brendan Hogan
ASSISTANT EDITOR: Pamela Petruski
EXECUTIVE EDITORIAL PRODUCER: Gina Pagano
VFX & FINISH: The Mill
EXECUTIVE PRODUCER: Eliana Carranza Pitcher
LINE PRODUCERS: Bugs Russell & Michael Brown
SHOOT SUPERVISORS: Eliana Carranza Pitcher & Kristine Nordella
CREATIVE DIRECTORS: Nathan Kane & Corey Brown
2D LEAD ARTIST: Corey Brown
COLOR: Company 3
SENIOR COLORIST: Tim Masick
PRODUCER: Kevin Breheny
MUSIC & SOUND DESIGN: Q Department
RECORD & MIX: Sound Lounge
ADDITIONAL CREDITS:
Slaughterhouse Studio Production Manager: Meg Volk
Slaughterhouse Editor: Jim Schwartz
Slaughterhouse Post Producer: Maggie Miller