The Drum Awards for Marketing - Extended Deadline

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Client: Take Note
Date: Feb 2017
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An emotional short film released by west end stationary store, Take Note, reminds us of the power of putting pen to paper. The 4-minute long piece tells the life-long story of a relationship between two people from the notes they leave each other.

Released in time for Valentine’s Day, this love story is particularly poignant given the dominance of today’s digital communication. Texts, emails, and posts have largely replaced the role that handwritten letters, cards, and notes once served. In fact, a study by Docmail found that 1 in 3 adults hasn’t had reason to handwrite anything for six months.