Dunkin': Duet and Buddy Cops by BBDO New York

Client: Dunkin'
Date: Jan 2019
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
6 votes

Dunkin’ debuted new advertising designed to support its new Go2s value menu choices.

The advertising was inspired by the creativity, music and styles of the 70s and celebrates other great '2s' of the era to highlight Dunkin’ as the destination for getting two delicious on-the-go breakfast items served at a great value.

One spot features a singing duet giving it their cheesy all in an overwrought and humorous song. A second spot, to run at a later date, features a pair of buddy cops jumping and sliding over multiple car hoods in a nod to every cop show in the 70s and early 80s.

It’s all part of the excitement at Dunkin’ as it kicks off the new year under its new brand name.

Credits

Client: Dunkin'

Creative Agency: BBDO New York

Chief Creative Officer, Worldwide: David Lubars

Chief Creative Officer, New York: Greg Hahn

Executive Creative Director: Doug Fallon

Executive Creative Director: Steven Fogel

Creative Director: Matt Spicer

Creative Director: Mark Potoka

Director of Integrated Production: David Rolfe

VP, Group Executive Producer: Dan Blaney

Producer: Katie Greene

EVP, Senior Director: Jim Santora

VP, Account Director: Tyler Harris

Account Manager: Alexandra Castellanos

Account Executive: Drew Raabe

Planning Director: Liz Lee

Senior Planner: Sam Schwarz

Live Action Production Company: Smith & Jones

Director: Ulf Johansson

Executive Producer: Philippa Smith

Table Top Food Production Company: Squad 47

Director: Steve Greenstein

Music: BANG Music + Audio Post

Composer: Timo Elliston

Producer: Brian Jones

Edit House: Mackenzie Cutler

Editor: Gavin Cutler

Assistant Editor: Pamela Petruski

Executive Producer: Gina Pagano

MTN Dew: Let's Do by BBDO NY

Added 17 January 2019
Agency: BBDO NY
Overall Rating
5/5Vote
Overall Rating
5/5Vote
Overall Rating
5/5Vote