BBC: advert-top-1 by BBC Creative & Blinkink
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BBC One's animated short film illustrates the joy of a shared moment and will run in key junctions between programmes on the channel over the Christmas season.
'The Supporting Act' builds on the idea of ‘oneness’ that the channel has been focussing on throughout 2017. Since the start of the year BBC One has showcased idents created by photographer Martin Parr highlighting the interests and passions that bring people together.
The two minute film follows a 10-year-old girl who practices day in and day out to give the most important dance performance of her life.
Her dad is always with her but he’s busy, and getting even busier as Christmas approaches. He remains distracted up until the moment that really matters, when father and daughter come together in a wonderful moment of ‘oneness’.
Credits
BBC Creative
Executive Creative Director - Aidan McClure
Executive Creative Director - Laurent Simon
Creative - Amar Marwaha
Creative - Arvid Harnqvist
Agency Producer - Ken Rodrigues
Agency Project Manager - Astrid Reiner
Agency Production Manager - Jenny Broad
BBC One Marketing
Portfolio Head of Marketing - Kerry Moss
Marketing Manager - Harriet Gunning
Marketing Executive - Claire Grainger
Blinkink
Director - Elliot Dear
Executive Producer - Bart Yates
Senior Producer - Benjamin Lole
Production Manager - Alex Holberton