The Drum Awards for Marketing - Extended Deadline

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Client: Bulleit
Date: Mar 2017
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Diageo-owned whiskey brand Bulleit has launched a series called "Frontier Works" that puts a spotlight on "creative people living and working on the modern cultural frontier." Created in partnership with Barton F. Graf, the first project is a 32-foot tattoo wall that the brand installed on the corner of Sunset and Hyperion in Los Angeles. The wall was created in partnership with 24 local tattoo artists who were each assigned an individual section to showcase their own art.

Credits

Founder/Chief Creative Officer: Gerry Graf

Group Creative Director: Nick Kaplan, Nate Naylor

Copywriter: Christopher Stephens

Art Director: Michael Hagos, Kate Overholt Placentra

Head of Production: Josh Morse

Producer: Theresa Reyes and Saul Metnick

Account Director: Yvette Ames and Jennifer Richardi

Account Supervisor: Julie Carroll

Head of Communications Strategy: Dominic Poynter

Strategy Director: Deepa Sen

Video Production Company: Barton F Productions 9000

Line Producer: Saul Metnick

Director: Arianna LaPenne

Production Company: Milk Agency

Head of Creative and Integrated Production: Diana Frame

Brand Partnerships Director: Samantha Lim