WWE: advert-body-2 by barrettSF
- Location:
Now in its fourth year with 2K, creative agency barrettSF continues bringing a new level of intrigue to its ad campaign, “Be Like No One,” for the WWE® 2K18 video game franchise.
A 90-second spot, “Anthem,” breaks on WWE Raw – live on USA Network tonight – to promote WWE 2K18, which is available for pre-order before its worldwide release on October 17.
“Be next. Be N-X-T. Be different. Be weird.” These are the opening words of a voiceover by none other than global entertainment icon Snoop Dogg – a member of the WWE Hall of Fame Class of 2016 – as images of popular WWE and NXT® Superstars display what it is that makes them like no one else – including everything from their unique styles to signature catchphrases or gargantuan size.
Credits
Agency: barrettSF
ECD: Jamie Barrett
Associate Partner/Creative Director: Todd Eisner
Associate Creative Director: Brad Kayal
Senior Art Director: Jen Hart
Associate Partner/Head of Production: Conor Duignan
Managing Director: Patrick Kelly
Account Director: Molly Friedman
Account Manager: Emily Brody
Production Company: Smuggler
Director: Björn Rühmann
Executive Producers: Patrick Milling Smith, Brian Carmody
Executive Producer: Allison Kunzman
Chief Operating Officer: Andrew Colon
Line Producer: Alexandra Lisee
Director of Photography: Lasse Frank
Production Designer: Jason Kisvarday
Editorial: Exile
Editor: Grant Surmi
Head of Production: Jennifer Locke
Senior Producer: Remy Foxx
VFX / Finish: A52
VFX Supervisor: Jesse Monsour
CG Supervisor: Andy Wilkoff
2D VFX Artist(s): Steve Wolff, Mike Plescia
Animator: Peter Murphy, Andrew Soria
Colorist: Paul Yacono
Producer: Drew Rissman, Jenny Bright
Executive Producer: Patrick Nugent & Kim Christensen
Managing Directors: Linda Carlson & Jennifer Sofio Hall
Music: Squeak E Clean
Squeak E Clean Productions
Composer : Justin Hori
Executive Producer : Amy Crilly
Audio Mix: Swell
Engineer: Elad Marish