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Baboon duffles are the creation of Michael Kushner. The company creates travel bags of varying sizes, colors and patterns for millennials with creative backgrounds and versatile lifestyles
This campaign, created by Sagmeister & Walsh, is vibrant, playful and stylish.
Credits
Brand: Baboon
Agency: Sagmeister & Walsh
CREATIVE DIRECTION / COPYWRITING: Jessica Walsh
PRODUCTION, S&W : Erica Grubman
LEAD DESIGN: Daniel Brokstad
DESIGN: Ryan Haskins, Matteo Giuseppe Pani, Chen Yu
ANIMATION: Yaya Xu, Jessie Zues
S&W PRODUCT STYLING & BRANDING SHOTS: Arielle Casale, Sarah Hopp
PHOTOGRAPHY / CREATIVE DIRECTOR, BABOON : Michael Kushner
PHOTOGRAPHER, LIFESTYLE SHOTS: Blaise Cepis
PHOTOGRAPHER, PRODUCT SHOTS: Henry Hargreaves
PHOTO ASSISTANT: Chris Swainston
PHOTO PRODUCTION: Vivianne Lapointe, Nadja Monique Coquillard
STYLIST: Haley Camille
