Homebase: The Monster Fairy by Atomic London
- Location: UK
Homebase, one of the UK's leading home improvement and garden retailers, is launching its Christmas campaign entitled ‘Let the Festivities Begin’ which will see it return to TV screens with its ‘Monster Fairy’ advert – it’s first Christmas TV spot since 2015.
The 30-second film captures the moment when a mother receives her own ‘Monster Fairy’ tree decoration from her daughter, just as she is putting the final touches to a tastefully decorated living room and stunning Christmas tree, all taken from the new Homebase product range of furniture, home furnishings and Christmas decorations.
Credits
CREATIVE AGENCY: ATOMIC LONDON
ECD: DAVE HENDERSON, GUY BRADBURY
DIRECTOR: ANDREW GAYNORD
AGENCY PRODUCER: RALUCA ANASTASIU
ACCOUNT MANAGEMENT: LOUISE RUDAIZKY, LISA ALLEN-ST HILL
PRODUCTION COMPANY: MINDS EYE
PRODUCTION COMPANY PRODUCER: MAX YEOMAN
CLIENT: LISA TICKLE, LINDSAY COLE
MEDIA AGENCY: HAVAS MEDIA
PR & SOCIAL MEDIA AGENCY: M&C SAATCHI PUBLIC RELATIONS
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