Gordon's Pink Gin: advert-body-1 by Anomaly

Gordon’s Premium Pink Distilled Gin has just launched a new campaign by Anomaly, focussed around a playful and light-hearted 20-second ad that fully embraces and somewhat exaggerates the nation’s obsession with photographing food and drink - then sharing these moments across social channels.

In the first ever TV advert for Premium Pink, Gordon’s humorously plays up to consumer appetite for indulging in 'Instagrammable' drinks while joking about getting that perfect pic.

The activity is part of a bigger multi-channel, high-reach campaign for Gordon’s Pink and supports the launch of the premixed Gordon’s Premium Pink Distilled Gin and tonic tin. The new ad will run across TV, VOD throughout the summer.