Mars: advert-body-2 by AMV BBDO
- Location:
Mars Food and its creative agency AMV BBDO have launched a new global campaign for Dolmio starring a new family featuring British actor Dominic West as the dad.
The new ad, entitled 'No drama', sees a melodramatic father and son so engrossed in their video game that they are reluctant to come to the table for dinner – until mum announces that it’s spaghetti bolognese on the menu.
Credits
Clarence Mak – Global Chief Marketing & Customer Officer, Mars Food
Armando Reyes – Global Battlefield Director, Italian
Clare Dawson – Marketing Director, Mars Food UK
Ian Nundy – UK Marketing Manager, Mars Food UK
Creative Agency: AMV BBDO
Creative Director: Alex Grieve
Adrian Rossi
Copywriter: Diccon Driver
Art Director: Alan Wilson
Agency Planner:John McDonald
Agency Account Man:James Drummond
Jonny White
Georgie Dale
Agency Producer: Sophie Honour
Frankie Burwell-Wright
Media Agency: Mediacom
Media Planner: Alison Harper-Quinn
Alexandra Frost
Production Company: Independent Films
Director: Gary Freedman
Production Co. Producer: Adam Saward
Post-production Company: The Mill
Audio Post-production: Grand Central Studios