Creative Transformation Festival now Live

14 - 18 June

Moving toward a sustainable future: The innovation and transformation of the food industry

Kees Kruythoff

chairman and chief executive officer

Sir Martin Sorrell

founder & executive chairman

American Airlines: Wi-Fi Withdrawal

Date: Feb 2020
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
3 votes

American Airlines has released 'Wi-Fi Withdrawal' about the stresses of wifi connectivity while traveling. The long-form video shows how devastating connection withdrawal can be.

Depicted through the eyes of four very unique, but very relatable characters – the social media addict, the dad, bored guy and workaholic - each personality’s reaction to the lack of wifi inflight is comically relatable.

The video was produced by Streetlight Film & Media and created to raise awareness of the fact that American Airlines has more planes with high-speed wifi than any airline in the world.

This video was created by directing, producing and writing partners Ryan Hunter and Jack Ferry, Los Angeles-based filmmaking collaborators known for creating, directing, and executive producing four seasons of the comedy series 'Mr. Student Body President.'

Credits

Client: American Airlines

Production: Streetlight Film & Media

Creative: Ryan Hunter and Jack Ferry