The Drum Awards for Marketing - Extended Deadline

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Client: ZSL
Date: Aug 2016
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ZSL, the worldwide conservation, science and education charity, which works in over 50 countries around the world, has launched its first-ever sole brand-awareness campaign in the charity’s 190-year history. Created by London-based agency, The Allotment, the campaign ‘Imagine a world without wildlife’ depicts the decline of wildlife species and their habitats around the world, but in the context of individual’s everyday lives and routines.

Credits

Creative Director: James Backhurst

Creative: Adam Cale

Additional Credits: Managing Partner: Paul Middlebrook

Account Lead: Tom Russell

Production Company: One Small Pixel

Exec Producer: Hugh Ip

Producer: Joe Binks

Media: Arena

Media account lead: Rhiannon Moore

Music: Altitude Music

Director: Robert Glassford

VFX: Mr Kaplin

Post Production: Storm HD