Adidas: Support Is Everything by TBWA\Neboko

Adidas has taken to Twitter to celebrate its re-engineered sports bras line following a complete redesign by an all-female team to improve fit and function. The ads are somewhat lacking in the bra department, however.

The sportswear brand posted a grid gallery of 25 pairs of breasts to illustrate how the support provided by 43 different bra styles ensure that everyone can find the perfect fit, irrespective of breast shape and size.