The Drum Awards for Marketing - Entry Deadline

-d -h -min -sec

Agency: Adam & Eve
Client: Halifax
Date: Jan 2017
Your Vote
4/5
Overall Rating
5/5
Opps, please vote again
150 votes

Halifax has unveiled Scooby-Doo as the latest iconic character to feature in its new TV advertising campaign.

Following the success of its Top Cat campaign Halifax has teamed up with Adam&EveDBB for the latest ad which sees Scooby-Doo and the Gang escaping the clutches of a mummy by scooting in to a Halifax branch.

Credits

Executive creative director: Ben Tollett

Art director: David Mackersey

Copywriter: Jonathan John

Additional Credits: Agency producer: Catherine Cullen

Agency assistant producer: Raluca Anastasiu

Planner: David Golding, Michelle Gilson, John Blight

Business director: Victoria Day

Account director: James Derrick

Account manager: Katie Gough

Designer/Typographer: Luke Ridgeway

Media agency: Greenhouse GroupM

Media planner: Hannah McWilliam, Simon Hunter

Production company: Outsider

Producer: John Masden

Director: Dom and Nic

D.O.P: Steve Chivers, Ben Chads

Editing company: Final Cut

Editor: Ed Cheesman

Post production: The Mill

Post executive producer: Alex Fitzgerald

Post producer: Kirsty Ratcliffe, Alexandra Paton

VFX supervisor: Neil Davies, Ben Turner

2D Lead: Henry Foreman

2D animators: Kwok Fung Lam (Lead), Roly Edwards, Freya Hotson, Freya Barnsley, Sim Marriot, Stephen Vuillemin, Theo Glad, Matt Partridge, Maki Yoshikura

2D compositors: Georgina Ford (Lead), Olivia O’Neil, Rafael Vormittag, Eleanor Risdon, George Cressey, Rebecca Clay, Simon Richardson, Sole Martin, Zoe Cosh, Brad Wood.

Online: David Wishart, Adam Maynard, George Rockcliffe, James Pratt, Gavin Marler

3D: David Hempstead, Luke Tickner

Colourist: David “Luddy” Ludlum

Assistant colourists: Brendan Buckingham, Jim Bracher, Thomas Mangham,

Illustrator: Melanie Climent, Ross Urien, Carlos Nieto

Audio post production: 750mph

Sound engineer: Sam Ashwell

Soundtrack name and composer: Scooby Doo Where Are You – David Mook and Ben Raleigh

Talent & intellectual property rights management agency: The Marketing Arm (Mick Carter – managing director, international co-ordination and Mairi Wilson – senior international account manager)