Virtuo: Start Your Journey by 84.Paris
- Location:
To promote car rental app Virtuo's new brand platform, focused on experience, 84.Paris created 'Start Your Journey'.
Designed for social media audiences, the film "Escape" and the campaign's GIFs are relatable for potential users and demonstrate how renting a car is the first step on an adventure.
Credits
Sector : Transport / Location de voiture
Brand : Virtuo
Agency : 84•Paris
Campaign Name : Start Your Journey
Creative Directors : Hervé Bienaimé & Olivier Bienaimé
Art Director : Camille Talmont
Copywriter : Marie Clément
Strategic Planner : Nicolas Camillini, Charlotte Faure
TV producer : Pierre Otmanine
Director: Liswaya
Photographer : Paul Jeannin
Brand Management : Karim Kaddoura, Thibault Chassagne, Bamby Combaluzier, Christophe Mousa
Agency Management : Arnaud Depaul, Mounir Bekkouche, Quentin Ellow
Production House : Glitch Paris
Production House Representative : Leslie Dupuis Mendel
Production Director : Antoni Gimel - Lécosse
