Tuft & Needle: Sleep on it, America with Neal Brennan by 72andSunny Los Angeles

Date: Dec 2019
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In the short form film, 'Sleep on it, America with Neal Brennan,' mattress brand Tuft & Needle partnered with creative agency, 72andSunny Los Angeles to issue a wake-up call for sleep, connecting America’s chronic sleeplessness to our increasingly debatable decision making.

Comedian Neal Brennan was tapped to host the film, roasting America’s most talked about choices of 2019 — from the failed storming of Area 51 to the overnight craze around the face-aging app associated with Russian data breaches.

'Sleep on it, America with Neal Brennan' will air on social and will kickoff a weeklong social campaign inviting people to share their own questionable decisions on Twitter (#sleeplessdecisions @tuftandneedle) for a chance to win a free Tuft & Needle mattress.

Credits

Client: Tuft & Needle

Creative Agency: 72andSunny Los Angeles

Production company - Imposter

Director - Stephen Feinartz

Editorial - Hecho Studios

Editor - Thomas Macvicicar

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