Publish your content on The Drum

Ashley Madison: Morning Run by 5 Stranger Films

Date: Jan 2018
Your Vote
4/5
Overall Rating
3/5
Opps, please vote again
11 votes

The leading married dating website launched its new year campaign advising cheaters that if not getting caught is one of their New Year’s resolutions, then staying fit should be too.

The campaign, titled ‘Morning Run,’ features a woman appearing to be out for a routine morning run. A voice over asks “Why am I out of bed before anyone else? Why do I run faster than I did yesterday?...I just don’t want to get caught.”

We see the woman running behind her chasing her down as she runs from her extramarital partner’s wife as the ad closes and the site’s tagline comes up – “Life is short. Have an affair.”

Credits

Agency: 5 Stranger Films

Client: Ashley Madison

By continuing to use The Drum, I accept the use of cookies as per The Drum's privacy policy