The Drum Awards for Marketing - Entry Deadline

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Agency: 180LA
Date: Mar 2016
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Created in partnership with agency 180LA, Expedia's “Dream Adventures” initiative gave patients at St. Jude Children's Research Hospital the chance to explore a favorite place of theirs without actually leaving the hospital. To do this, Expedia sent a team of employees, each armed with a 360° camera and live-streaming technology, to Argentina, Miami and Playa del Carmen, Mexico, to bring each child's dream adventure to life. The teams captured the experiences in real time, and live footage was projected onto the floor, walls and ceiling of a four-wall installation at the hospital for the kids to view. According to Expedia, this was the first time 360 degree filming, projection mapping and live streaming technology were used together.


Chief Creative Officer: William Gelner

Executive Creative Director: Eduardo Marques

Executive Creative Director: Rafael Rizuto

Creative Director: Pierre Janneau

Creative Director: Dan Kroeger

Copywriter: Will Gorman

Art Director: Chelsea Cumings

Head of Production: Natasha Wellesley

Executive Producer: David Emery

Senior Producer: Dom Anzano

Digital Producer: Mish Fabok

Brand Director: Brooke Stites

Brand Manager: Jessica DeLillo

Brand Manager: Jens Bracht

Business Affairs Manager: Amy Sharma

Head of Business Affairs: Loretta Zolliecoffer

Planning Director: Anne Heuer

Planner: Becca Taylor

Editor/2nd Unit Camera: Dave Groseclose

Production Company: Ways & Means

Executive Producers: Jett Steiger, Lana Kim

Producer: Cedric Troadec

Director: Zachary Heinzerling

Editorial Company: Cut & Run

Executive Producer: Carr Schilling

Producer: Remy Foxx

Editor: Lucas Eskin

Editorial Company (Behind The Scenes & Short Films): Melvin

Head of Production: Natasha Wellesley

Post Manager: Brian Scharwath

Editor: Dave Groseclose

Telecine: The Mill

Executive Producer: Thatcher Peterson

Colorist: Adam Scott

Online: Jogger

Executive Producer: Rich Rama

Flame Artist: David Parker

Producer: James Howell

Music (Main Score) - Human Worldwide, Jonathan Sandford

Additional Music: Andy Park, Asche & Spencer

Sound Mix: Eleven Sound

Mixer: Scott Burns