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With the world in flux in almost every capacity, what is the role of the communications department in bringing clarity internally and externally for brands and how much can they shape the direction of the brand's marketing and leadership messaging around its focus and purpose short-term to steer it forward? This session will feature jurors from this year's The Drum PR Awards offering their takes.
2020 will see huge changes to our society, economy and undoubtedly our industry but our outlook is far from gloomy, the Can Do Festival represents the positive energy, innovation and creative thinking that makes the marketing community such a powerful force for good.
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