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During the recent crisis what were the major implications for financial brands in engaging and informing their customers and, when physical transactions are losing an element of trust, what will that mean for online services being further developed – could the world’s financial brands become tech companies as a result?
2020 will see huge changes to our society, economy and undoubtedly our industry but our outlook is far from gloomy, the Can Do Festival represents the positive energy, innovation and creative thinking that makes the marketing community such a powerful force for good.
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