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Beijing luxury shops

New

5 min read
China's luxury market: Current trends and future opportunities for brands
Open Mic
Vatika Naturals' out of home campaign in New York city

09 Apr 2024

4 min read
How Vatika Naturals grew their multi-ethnic women consumer base through IWD activations
Open Mic
Cartoon showing social media reactions falling into a giant trash pile

08 Apr 2024

4 min read
The unseen cost: How brands are mismanaging millions in content
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Fridays and Cooking Fever collaboration snapshot - an illustrated chef points to a sign that says, "In here, it's always Friday."

27 Mar 2024

5 min read
Looking for exposure for your brand? In-game partnerships present huge opportunities
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Different game characters look towards the Hollywood sign, as more games are adapted into movies

27 Mar 2024

7 min read
Bridging the gap between gaming, entertainment, and ad spend
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A woman listens to a brand's comedy podcast with headphones; she is laughing

26 Mar 2024

5 min read
Why marketers need to embrace the funny when it comes to podcasting
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A marketer (man) has his head in his hands as he struggles to make Google Ads work on his laptop

06 Mar 2024

7 min read
In a privacy-first future, Google Ads is in trouble - here’s how it’ll impact marketer...
Open Mic
A retail shopping trolley amid a yellow background

23 Feb 2024

6 min read
How digital retail media is transforming the relationship between brands and consumers
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Pringles and caviar - a high-low food collabaoration

22 Feb 2024

5 min read
Crisps and caviar: Why high-low food collaborations are a win-win for both brands
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Digital out of home (DOOH) adverts in a supermarket

20 Feb 2024

5 min read
Tech on the menu: The integration of DOOH in the food and beverage industry
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A connected tv

19 Feb 2024

5 min read
5 trends that will dictate the CTV landscape in 2024
Open Mic
Two people look at different formats of videos on a phone

05 Feb 2024

5 min read
Content’s no longer King, format is – here are 3 tips to get it right
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A cookie shaped like pacman eating crumbs, representing a threat to advertisers when the cookie crumbles in 2024

29 Jan 2024

4 min read
The cookie end is nigh — here are the top 3 strategies for advertisers to survive
Open Mic
Cool market researchers in an office

25 Jan 2024

6 min read
Why the demise of cookies will make market research cool again
Open Mic
Jenni's pop tart ice cream - an example of brand ubiquity

22 Jan 2024

6 min read
Why 2024 is the year of brand ubiquity
Open Mic
A paper chain of people, representing 2024 affiliate marketing

15 Jan 2024

7 min read
Affiliate marketing: Top 7 must-know trends for 2024
Open Mic
Restaurateur businesses owners use their phones to use an ad platform

15 Jan 2024

5 min read
How ad platforms are revolutionizing the way your favorite restaurants do business
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Picnic staff ready to talk about reducing ad waste

12 Jan 2024

5 min read
Tackling ad waste: How 2024 is all about quality over quantity
Open Mic

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024