Schedule

In partnership with WhiteOps

Predictions Series: The future of ad fraud

Featuring

• Ryan Murray, regional director, APAC, WhiteOps
• Charlotte McEleny, deputy and Asia Pacific editor, The Drum

Can you build communities through food?

Featuring

• Sonoo Singh, associate editor, The Drum
• Asma Khan, founder & owner, Darjeeling Express

The retail reality

Featuring

• Stephen Lepitak, executive editor, The Drum
• Clare Bailey, consultant, The Retail Champion
• Jack Izzard, director, The Great British Bounceback

Burger King's secret sauce

Featuring

• Fernando Machado, global chief marketing officer, Burger King
• Sonoo Singh, associate editor, The Drum

Daily highlights - Day 1

A cup of tea with... Keith Weed

Featuring

• Stephen Lepitak, executive editor, The Drum
• Keith Weed, president, Advertising Association

A new normal? lessons for brands and marketers

Featuring

• Stephen Lepitak, executive editor, The Drum
• John Sculley, former ceo of Apple, former president of Pepsi
• David A Steinberg, chief executive officer, Zeta Global

Asics innovation

Featuring

• Stephen Lepitak, executive editor, The Drum
• Gary Raucher, executive vice president category, EMEA, ASICS

A cup of tea with... Lisa Sherman

Featuring

• Stephen Lepitak, executive editor, The Drum
• Lisa Sherman, president & chief executive officer, The Advertising Council

Daily highlights - Day 2

Featuring

• Lynn Lester, managing director of events, The Drum

In partnership with Ebiquity

Prediction Series: The future of pitching virtually

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Leela Nair, managing director sea, Ebiquity

The future for news brands

Featuring

• Stephen Lepitak, executive editor, The Drum
• David Buttle, global marketing director, commercial, FT
• Suzi Watford, chief marketing officer, WSJ
• Terry Hornsby, ad solutions director, Reach

What makes a great chief creative?

Featuring

• Stephen Lepitak, executive editor, The Drum
• Frederick Levron, worldwide creative partner, FCB Global
• Paul Shearer, chief creative officer, Impact BBDO
• Liz Taylor, global chief creative officer, Leo Burnett

How GoDaddy supported business needs

Featuring

• Stephen Lepitak, executive editor, The Drum
• Fara Howard, chief marketing officer, GoDaddy

Daily highlights - Day 3

Featuring

• Lynn Lester, managing director of events, The Drum

How to reach The Drum's audience by self-publishing to thedrum.com

Featuring

• Diane Young, chief executive officer, The Drum

A cup of tea with... Nils Leonard

Featuring

• Stephen Lepitak, executive editor, The Drum
• Nils Leonard, founder, Uncommon

Global Street Art going forward

Featuring

• Stephen Lepitak, executive editor, The Drum
• Lee Bofkin, co-founder and ceo, Global Street Art

A cup of tea with... Dr Ryan Wallman

Featuring

• Stephen Lepitak, executive editor, The Drum
• Dr Ryan Wallman, creative director and head of copy, Wellmark Pty Ltd

In partnership with Appsflyer

Do brands need to think like tech companies to survive?

Featuring

• David Llewellyn, marketing director, EMEA, Appsflyer
• Chris Sutcliffe, editor at The Drum Network, The Drum

The United Nation's creative debrief

Featuring

• Dawda Jobarteh, global head of the sdg strategy, United Nations
• Maya Bogle, co-founder, Talenthouse
• Imogen Watson, journalist, The Drum

In partnership with Yext

No wrong answers: flattening the misinformation curve

Featuring

• Gordon Young, editor-in-chief, co-founder, The Drum
• Jon Buss, managing director - UK & Northern Europe, Yext

Daily highlights - Day 4

Featuring

• Lynn Lester, managing director of events, The Drum

The live event evolution

Featuring

• Stephen Lepitak, executive editor, The Drum
• Jon Ola Sand, executive supervisor of the eurovision song contest and head of live events, EBU/Eurovision
• Samantha Fay, svp global brand strategy, Guiness World Records
• Oliver Davies, head of marketing and development, Edinburgh Festival

What's on your bookshelf with Laura Jordan Bambach

Featuring

• Sonoo Singh, associate editor, The Drum
• Laura Jordan Bambach, chief creative officer, Grey

Creating disruption

Featuring

• Stephen Lepitak, executive editor, The Drum
• Vicki Maguire, chief creative officer, Havas London
• Ben Golik, chief creative officer, M&C Saatchi London
• Amy Garrett, managing director, Trouble

Fireside chat with Fernando Machado

Featuring

• Fernando Machado, global chief marketing officer, Burger King
• Sonoo Singh, associate editor, The Drum

From CMO to CEO Insights and advice from president and CEO of Rémy Cointreau Americas, Ian McLernon

Featuring

• Sonoo Singh, associate editor, The Drum
• Ian McLernon, president and ceo, Remy Cointreau, Americas

The Chip Shop Awards: Creativity unbound

A Cup of Tea With... Shante Bacon

Featuring

• Stephen Lepitak, executive editor, The Drum
• Shante Bacon, founder and chief executive officer, 135th Street Agency

Daily highlights - Day 5

Featuring

• Lynn Lester, managing director of events, The Drum

How JD.com innovated during China’s lockdown

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Ella Kidron, senior manager, global corporate affairs, JD.com

Lenovo: Education and the digital divide

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Bhaskar Choudhuri, chief marketing officer, Lenovo Asia Pacific

Nivea’s approach to building a modern day skincare brand

Featuring

• Sonoo Singh, associate editor, The Drum
• Andrea Pedrazzini, chief executive officer, One Touch
• Tobias Collée, vice president masterbrand & communication nivea, Beiersdorf

Moving into Music: Virgin Money's engagement plans

Featuring

• Stephen Lepitak, executive editor, The Drum
• Louise Hodges, head of consumer communications, Virgin Money

The Mars mission

Featuring

• Stephen Lepitak, executive editor, The Drum
• Andy Pharoah, vice president, corporate affairs & sustainability, Mars

Ben & Jerry's global head of activism on taking a stand

Featuring

• Rebecca Stewart, trends editor, The Drum
• Christopher Miller, global head of activism, Ben & Jerry's

Daily highlights - Day 6

Featuring

• Lynn Lester, managing director of events, The Drum

In partnership with DoubleVerify

Prediction Series: The future of brand safety

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Michele Yow, business director, APAC, DoubleVerify

What's on your bookshelf with Harjot Singh

Featuring

• Sonoo Singh, associate editor, The Drum
• Harjot Singh, chief strategy officer EMEA & UK, McCann

Lights, camera, diversity!

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Liz Murphy, director, Sweetshop
• Catherine Lees-Millais, director, MediaMonks
• Meena Ayittey, film director, Great Guns
• Eileen Hanna, Baileys marketing manager, Diageo PLC

In partnership with Neustar

Agile marketing is about focus, not speed

Featuring

• Mark Gooding, head of growth, marketing solutions, EMEA & APAC, Neustar
• Sinem Soydar, global senior digital marketing manager, Vodafone Group
• Gordon Young, editor-in-chief, co-founder, The Drum

A cup of tea with Katy Howell

Featuring

• Katy Howell, chief executive officer, immediate future
• Stephen Lepitak, executive editor, The Drum

The Drum Digital Advertising Awards winners ceremony

Daily highlights - Day 7

Featuring

• Lynn Lester, managing director of events, The Drum

How 5G can power the city of the future

Featuring

• Mustafa Kapasi, chief commercial officer, M1
• Shawn Lim, reporter, APAC, The Drum

What's on your bookshelf with Shanice Mears

Featuring

• Sonoo Singh, associate editor, The Drum
• Shanice Mears, co-founder, The Elephant Room

My first year at Comic Relief

Featuring

• Stephen Lepitak, executive editor, The Drum
• Alison Moore, chief executive, Comic Relief US

In partnership with Braze

The ‘new’ brand agenda

Featuring

• Gordon Young, editor-in-chief, co-founder, The Drum
• Magith Noohukhan, evangelist, Braze
• Nicholas McCarthy, EMEA alliances director, senior vice president, Merkle Inc.
• Nina Bibby, chief marketing officer, O2
• Thomas Walker, online marketing and ecommerce manager, Pizza Hut
• David Sealey, director of growth and strategy, CACI
• Peter Markey, chief marketing officer, TSB
• Steven Habbi, head of global brand design and management, HSBC

A cup of tea with... Bonin Bough

Featuring

• Stephen Lepitak, executive editor, The Drum
• Bonin Bough, founder & chief growth officer, Bonin Ventures

How tech will aid educators

Featuring

• Stephen Lepitak, executive editor, The Drum
• Priya Lakhani, OBE, founder and chief executive officer, Century Tech

Daily highlights - Day 8

Featuring

• Lynn Lester, managing director of events, The Drum

The future of the client-agency relationship

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Brent Smart, chief marketing officer, IAG
• Pratik Thakar, head of integrated marketing communications, asean, Coca-Cola

Winning by design

Featuring

• John Mathers, chairman, British Design Fund
• Natasha Chetiyawardana, creative partner and founder, Bow & Arrow
• Garry Blackburn, creative director, Rose
• David Azurdia, creative partner, Magpie Studio
• Garrick Hamm, creative partner, Williams Murray Hamm

What's on your bookshelf with Asad Dhunna

Featuring

• Sonoo Singh, associate editor, The Drum
• Asad Dhunna, chief executive and founder, The Unmistakables

Making a difference to society

Featuring

• Stephen Lepitak, executive editor, The Drum
• Paul Lindley OBE, founder, Ella's Kitchen

In partnership with Financial Times

Guinness’ longterm investment in brand

Featuring

• David Buttle, global marketing director, commercial, FT
• Grainne Wafer, global brand director, Guinness at Diageo

In partnership with Shutterstock

Creativity’s impact on shaping a better future

Featuring

• Sonoo Singh, associate editor, The Drum
• Flo Lau, creative director, Shutterstock
• Stacy-Ann Ellis, copywriter, Droga5 New York
• Steven Moy, global chief executive officer, Barbarian

Step into the future: the world in 2030 - LIVE

Featuring

• Stephen Lepitak, executive editor, The Drum
• Amy Kean, brand and innovation director, AndUs
• Daniel Hulm, chief executive officer, Satalia
• Lucie Greene, founder, Light Years
• Emma Chiu, global director, Wunderman Thompson Intelligence

In partnership with Iris

Predictions Series: Don’t underestimate the era of live

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Sorcha John, global director, future strategy, Iris
• Ben Essen, chief strategy officer, Iris

Lessons from disaster relief efforts

Featuring

• Stephen Lepitak, executive editor, The Drum
• Lorey Zlotnick, chief marketing officer, Team Rubicon

A cup of tea with... Noel Edmonds

Featuring

• Stephen Lepitak, executive editor, The Drum
• Noel Edmonds, broadcaster, producer and presenter, Positivity Radio

How sponsors pivoted in F1's absence

Featuring

• Stephen Lepitak, executive editor, The Drum
• Christine Schröder-Schönberg, head of global sponsorship, DHL
• Matt Hurst, head of global aws sports marketing and communications, Amazon Web Services (AWS)
• Ben Pincus, director of commercial partnerships, Formula One

How to reach The Drum's audience by self-publishing to thedrum.com

Featuring

• Diane Young, chief executive officer, The Drum

The Associated Press on the future of news media

Featuring

• Julie Tucker, global marketing director, Associated Press
• Sam Bradley, assistant editor, The Drum

Happy hour Q&A with Bombay Sapphire’s Tom Spaven

Featuring

• Sonoo Singh, associate editor, The Drum
• Tom Spaven, brand director, North America, Bombay Gin

Riot Games on the future of esports

Featuring

• Shawn Lim, reporter, APAC, The Drum
• Chris Tran, head of esports for South East Asia, Hong Kong and Taiwan, Riot Games

The evolution of cities

Featuring

• Stephen Lepitak, executive editor, The Drum
• Nicole Yershon, founder and chief executive officer, NY Collective
• Councillor Asher Craig, Deputy Mayor with responsibility for communities, equalities and public health, Bristol City Council
• James McQuivey PHh.D, VP principal analyst, Forrester
• Maryam Banikarim, head of marketing, Nextdoor

Brand innovation and learnings from lockdown - Episode one

Featuring

• Stephen Lepitak, executive editor, The Drum
• Gretchen Eischen, global vice president of marketing, SAP Procurement Solutions
• Donovan Neale-May, founder and executive director, CMO Council
• Cammie Dunaway, chief marketing officer, Duolingo

In partnership with Wix

D2C or Marketplace?

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Liat Gurwicz, head of ecommerce marketing, Wix
• Crystal Etienne, founder and chief executive officer, Ruby Love
• Rob Pierre, co-founder and chief executive, Jellyfish

The potential of touchless technology

Featuring

• Stephen Lepitak, executive editor, The Drum
• Catherine Morgan, director, Ocean Labs, Ocean
• Anders Hakfelt, svp product & marketing, Ultraleap

Sneak preview of The Drum Labs

Featuring

• Gordon Young, editor-in-chief, co-founder, The Drum
• Cameron Worth, founder, SharpEnd

What LADBible's learned from lockdown

Featuring

• John McCarthy, reporter, The Drum
• Colin Gottlieb, chief growth officer, LADbible Group

Brand innovation and creative disruption with Go-Jek

Featuring

• Shawn Lim, reporter, APAC, The Drum
• Ainul Yaqin, group chief marketing officer, Go-Jek

Money marketing: How brands have adapted

Featuring

• Stephen Lepitak, executive editor, The Drum
• Richard Warren, director of marketing communications, Lloyds
• Tanya Joseph, managing director of specialist services, H + K Strategies London
• Chad West, director, global marketing & communications, Revolut

Which recent digital demands will customers continue to expect?

Featuring

• Simon Miles, global customer director of Walmart, Coca-Cola
• Cat Hartland, head of The Drum Recommends, The Drum

D&I: Time to reset the conversation

Featuring

• Sonoo Singh, associate editor, The Drum
• Katy Howell, chief executive officer, immediate future
• Leila Fataar, founder, Plaform13
• Debarshi Pandit, SVP international business / head of multicultural business, Sky
• Rania Robinson, chief executive officer & partner, Quiet Storm
• Ete Davies, chief executive officer, Engine
• Sarah Jenkins, managing director, Saatchi & Saatchi London

A cup of tea with... Syl Saller

Featuring

• Stephen Lepitak, executive editor, The Drum
• Syl Saller, chief marketing officer, Diageo

Brand innovation and learnings from lockdown - Episode two

Featuring

• Stephen Lepitak, executive editor, The Drum
• Bob Liodice, chief executive officer, ANA
• Justin Parnell, senior director, oreo brand, Mondelez International, Inc.

How emotion is better for business

Featuring

• Lynn Lester, managing director of events, The Drum
• Tom Stein, chairman and chief client officer, Stein IAS
• Reuben Webb, chief creative officer, Stein IAS

The future of media

Featuring

• John McCarthy, reporter, The Drum
• Dylan Davenport, managing director, The Wild, Jungle Creations
• Daisy Wyatt, head of digital, The i Paper
• Ayshah Tull, reporter, Channel 4

What's happening with Walgreens?

Featuring

• Stephen Lepitak, executive editor, The Drum
• Patrick McLean, senior vice president, chief marketing officer, Walgreen Co.

A cup of tea with... Jonathan Mildenhall

Featuring

• Stephen Lepitak, executive editor, The Drum
• Jonathan Mildenhall, chief executive officer, TwentyFirstCenturyBrand

Why Korean drama is dominating streaming

Featuring

• Shawn Lim, reporter, APAC, The Drum
• Virginia Lim, chief content officer, Viu

What's next for destination marketing?

Featuring

• Stephen Lepitak, executive editor, The Drum
• Vicki Miller, director of marketing, VisitScotland
• Fletch Brunelle, vice president of marketing, Las Vegas Convention and Visitors Authority
• Justin Reid, director of destination marketing, Europe, Middle East & Africa, Tripadvisor

In partnership with Adform

What marketers need from adtech in lockdown

Featuring

• Peter Markey, chief marketing officer, TSB
• John McCarthy, reporter, The Drum
• Philip Acton, country manager UK and Benelux, Adform

CMO to CEO: The new ‘Succession’ - LIVE

Featuring

• Sherilyn Shackell, global chief executive officer, The Marketing Academy
• Sarah Warby, chief executive officer, Lovehoney
• Cheryl Calverley, chief executive officer, eve sleep

Winning work: The story of StorySign

Featuring

• Stephen Lepitak, executive editor, The Drum
• Neil Pymer, creative director, Aardman
• Mark Wheatley, executive director, European Union of the Deaf
• Laura Visick, head of innovation, FCB Inferno

A cup of tea with... Derek Walker

Featuring

• Stephen Lepitak, executive editor, The Drum
• Derek Walker, founder, Brown and Browner

In partnership with Bidstack

Gaming: ‘Bedroom’ hobby to boardroom priority - Part 1

Featuring

• John McCarthy, reporter, The Drum
• Will Kassoy, president, ex-Activision Blizzard and Adcolony, Omaze
• Glen Calvert, chief operating officer of esports team Fnatic and founder of Affectv, Fnatic
• James Draper, chief executive officer, Bidstack
• Charlotte Cook, VP Gaming, Bidstack
• Derek Wise, Chief Product Officer, Oracle Data Cloud

Future of retail and pharmacy with Boots

Featuring

• Sonoo Singh, associate editor, The Drum
• Helen Normoyle, marketing director, Boots UK and ROI

What’s on your bookshelf? with David Kolbusz

Featuring

• Sonoo Singh, associate editor, The Drum
• David Kolbusz, chief creative officer, Droga5

Redefining tourism marketing in Animal Crossing

Featuring

• Charlotte McEleny, deputy and Asia Pacific editor, The Drum
• Mira Bharin, director, brand, marketing and communications, Sentosa Development Corporation
• Sascha Kuntze, chief creative officer, BBH Singapore

Returning to the silver screen

Featuring

• Stephen Lepitak, executive editor, The Drum
• Shona Gold, group director of brand & marketing, Vue International
• Karen Stacey, chief executive, DCM
• Kathryn Jacob OBE, chief executive officer, Pearl & Dean

In partnership with LAB Group

Protecting vulnerable online users

Featuring

• Stephen Lepitak, executive editor, The Drum
• Tanya Joseph, managing director of specialist services, H + K Strategies London
• Adrian Webb, Chairman, LAB Group

How Virgin Racing overcame lockdown for fans

Featuring

• Stephen Lepitak, executive editor, The Drum
• Dan Matson, head of marketing, Envision Virgin Racing

How to reach The Drum's audience by self-publishing to thedrum.com

Featuring

• Diane Young, chief executive officer, The Drum

The future of beauty

Featuring

• Sonoo Singh, associate editor, The Drum
• Montse Passolas, global chief marketing officer, GHD
• Nora Zukauskaite, global head of marketing, Ciaté London
• Cat Turner, global chief creative officer and co-founder, Cult

Racism, the most urgent public health emergency

Featuring

• Sonoo Singh, associate editor, The Drum
• Faisal Ahmed, head of innovation, Sudler London
• Claire Gillis, international chief executive officer, WPP Health Practice

In partnership with Criteo

Has the social distancing economy created a new consumer?

Featuring

• Marc Ó Fathaigh, country manager, Criteo
• Rebecca Stewart, trends editor, The Drum
• Jennifer Glass, director of digital, North America, Pandora
• Carly O'Brien, chief marketing officer, The Very Group

Esports: behind the headlines

Featuring

• Shawn Lim, reporter, APAC, The Drum
• Jasper Mah, director of esports, APAC, SPORTFIVE
• Lawrence Chan, managing director, MyRepublic Singapore

The future relationship between brands and music

Featuring

• Lynn Lester, managing director of events, The Drum
• Katie Melua, recording artist, Performer
• Sumit Bothra, director, ATC Management
• Gary Cohen, head of brand partnerships, ATC Management

Unlocking the potential of women's sport post-lockdown

Featuring

• Rebecca Stewart, trends editor, The Drum
• Zarah Al-Kudcy, head of commercial partnerships, Formula 1
• Laura Weston, head of PR & trustee, Women's Sport Trust
• Emily Defroand, hockey player, Team England and Team GB

Gratitude & appreciation

Featuring

• Alister Gray, founder, Mindful Talent

Empowering small communities with eBay

Featuring

• Sonoo Singh, associate editor, The Drum
• Geoff de Burca, chief strategy officer, MediaCom
• Rob Hattrell, chief executive officer, UK, eBay

In partnership with Bidstack

Gaming: ‘Bedroom’ hobby to boardroom priority - Part 2

Featuring

• John McCarthy, reporter, The Drum
• Will Kassoy, president, ex-Activision Blizzard and Adcolony, Omaze
• Glen Calvert, chief operating officer of esports team Fnatic and founder of Affectv, Fnatic
• James Draper, chief executive officer, Bidstack
• Charlotte Cook, VP Gaming, Bidstack
• Derek Wise, Chief Product Officer, Oracle Data Cloud

Brand comms after Covid-19

Featuring

• Stephen Lepitak, executive editor, The Drum
• Tamara Bennett, director of communications, Virgin
• Jason Teitler, svp, global communications and brand lead, Special Olympics International
• Jackie Khan, head of marketing and communications, Oscar Health

Brand activism with Unilever’s Aline Santos

Featuring

• Sonoo Singh, associate editor, The Drum
• Aline Santos, EVP global marketing and chief diversity & inclusion officer, Unilever

Presenting your Can-Do industry band featuring special guest, singer-songwriter, Katie Melua

Featuring

• Katie Melua, recording artist, Performer
• Charles Briens, field marketing manager, Europe, Ogury
• Ella Kerr-McCutcheon, programmatic strategy consultant, JCDecaux
• Gina Chow, planning and campaign manager - APAC, Bloomberg Singapore
• James Booth, founder and chief executive officer, Scoota
• James Dietz, studio manager, Amplify
• Lydia NG, business owner, Thinktechniq
• Andy Dougan, global business partner/head of experiential, Geometry