A Creative Disruption festival from The Drum

An interview with Bhaskar Choudhuri, chief marketing officer at Lenovo Asia Pacific about how the brand is trying to use creativity and tech to help home-based learning and how the increase of home-based learning has exposed the prevalence of a digital divide across Asia Pacific.


Charlotte McEleny
deputy and Asia Pacific editor, The Drum
Bhaskar Choudhuri
chief marketing officer, Lenovo Asia Pacific
23 June 14:00 BST / 09:00 EST / 21:00 SST
In partnership with Neustar

Agile marketing is about focus, not speed



  • Mark Gooding, head of growth, marketing solutions, EMEA & APAC, Neustar
  • Sinem Soydar, global senior digital marketing manager, Vodafone Group
  • Gordon Young, editor-in-chief, co-founder, The Drum
26 June 07:00 BST / 02:00 EST / 14:00 SST
In partnership with Iris

Predictions Series: Don’t underestimate the era of live



  • Sorcha John, global director, future strategy, Iris
  • Charlotte McEleny, deputy and Asia Pacific editor, The Drum
  • Ben Essen, chief strategy officer, Iris
23 June 12:00 BST / 07:00 EST / 19:00 SST

Lights, camera, diversity!



  • Liz Murphy, director, Sweetshop
  • Catherine Lees-Millais, director, MediaMonks
  • Charlotte McEleny, deputy and Asia Pacific editor, The Drum
  • Meena Ayittey, film director, Great Guns
  • Eileen Hanna, Baileys marketing manager, Diageo PLC
29 June 10:30 BST / 05:30 EST / 17:30 SST

Brand innovation and learnings from lockdown - Episode one



  • Gretchen Eischen, global vice president of marketing, SAP Procurement Solutions
  • Donovan Neale-May, founder and executive director, CMO Council
  • Cammie Dunaway, chief marketing officer, Duolingo
  • Stephen Lepitak, executive editor, The Drum

Positive Energy, Innovation and Creative Thinking

2020 will see huge changes to our society, economy and undoubtedly our industry but our outlook is far from gloomy, the Can Do Festival represents the positive energy, innovation and creative thinking that makes the marketing community such a powerful force for good.
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