HomePartnersSpeakersScheduleRegister

A Creative Disruption festival from The Drum

Sign up to the live Q&A here -https://www.thedrum.com/can-do/events/135

Fernando Machado, the global marketing director at Burger King, will discuss how and why he introduced Burger King’s creative ideas-first strategy that has led to the brand winning many creative awards in the process in recent years and gained the fast food giant mass attention, most recently with its ‘Moldy burger’ ad.

Burger King was named by The Drum's World Creative Rankings as the world’s most awarded brand for 2019, ahead of The New York Times, Nike, Mars and Ikea.

Speakers

Fernando Machado
global chief marketing officer, Burger King
Sonoo Singh
associate editor, The Drum
30 June 21:00 BST / 16:00 EST / 04:00 SST

A cup of tea with... Jonathan Mildenhall

Best Practice

Featuring

  • Stephen Lepitak, executive editor, The Drum
  • Jonathan Mildenhall, chief executive officer, TwentyFirstCenturyBrand
25 June 09:00 BST / 04:00 EST / 16:00 SST

Winning by design

Best Practice

Featuring

  • John Mathers, chairman, British Design Fund
  • Natasha Chetiyawardana, creative partner and founder, Bow & Arrow
  • Garry Blackburn, creative director, Rose
  • David Azurdia, creative partner, Magpie Studio
  • Garrick Hamm, creative partner, Williams Murray Hamm
17 June 07:00 BST / 02:00 EST / 14:00 SST
In partnership with Ebiquity

Prediction Series: The future of pitching virtually

Best PracticeMarketing

Featuring

  • Leela Nair, managing director sea, Ebiquity
  • Charlotte McEleny, deputy and Asia Pacific editor, The Drum
19 June 13:00 BST / 08:00 EST / 20:00 SST

Creating disruption

Best Practice

Featuring

  • Vicki Maguire, chief creative officer, Havas London
  • Ben Golik, chief creative officer, M&C Saatchi London
  • Amy Garrett, managing director, Trouble
  • Stephen Lepitak, executive editor, The Drum

Positive Energy, Innovation and Creative Thinking

2020 will see huge changes to our society, economy and undoubtedly our industry but our outlook is far from gloomy, the Can Do Festival represents the positive energy, innovation and creative thinking that makes the marketing community such a powerful force for good.
Become A Partner

Examining how creative disruption will shape the future of...

Retail IconRETAILHealth IconHEALTHCities IconCITIESSociety IconSOCIETYFinance IconFINANCEEntertainment IconENTERTAINMENTMarketing IconMARKETINGEducation IconEDUCATIONMedia IconMEDIABest Practice IconBEST PRACTICE

Sign in or register to view this content.