Written by Steve Antoniewicz of RAR and Stephen Lepitak of The Drum, the book provides useful insights on the best practice of the agency sourcing and review process.

Senior marketers from some of the UK's leading brands, like Microsoft, DFS, BskyB and Sage amongst others, have contributed their views on what is important in agency relationship management.

The book also features case studies and great campaigns from some of the 1000 recommended agencies of RAR