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@opini12531 'The counterfeiters haven't found it difficult so far? I see you added a question mark. It is very difficult to know a real pack to a counterfeit pack for the untrained eye, and a plain pack will make it more difficult even to the trained eye.
When I was Belgium most of the shops didn't stock British brands of tobacco. With the help of the display and the assistant I was able to get an appropriate alternative brand.
Since when was it legal to sell tobacco products to children?
@opini12531 By making all packaging the same doesn't make counterfeiting easier?
If the shop doesn't stock my usual brand how can I choose the best alternative?
@opini12531 'How do you know what flavour/strength/brand you are choosing without recognition of the packaging'? This is why plain packaging is a bad idea.
As I said before, you are obviously a non smoker so how do you know what a smoker is looking for?
I am a smoker and I do have a preference for cigarettes depending on their flavour and strength.
.@opini12531 You are obviously a non smoker. Smokers do NOT choose a packet of cigarettes for their design, but for the flavour and strength of the cigarettes.
Children get their first cigarettes from their friends and not from shops. When offered the cigarettes they do not look at the packet, but simply take the cigarettes.
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New poster for the office! Thanks @TheDrum! Smashing issue by the way - no pun intended #smashingmartian