Articles posted by Thomas O'Neill

From Coca-Cola to Heinz Ketchup, what makes an iconic bottle?

So distinctive it can be recognised in the dark or lying broken on the ground. That was the brief...

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General election 2025 – how will tech change politics in the next 10 years?

Despite the quickening pace of technological adoption by society at large, the UK’s...

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Canny designs: the humble beer can turns 80 in style

It was the early 1900s when American brewers first hit on the idea of canning beers, but the...

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Hacking childhood obesity: Can advertising save the world?

“For anyone who has ever questioned whether or not advertising works, childhood obesity is...

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