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My latest tweets

  • Clicks and conversions to push mobile ad spend beyond desktop by end of 2015 - Clicks on mobile ads influence sales
  • If Carlsberg made boyband fans...'One direction fans empty out bank accounts in online push to purchase the band'
  • ‘We need to do fewer things better for clients’ – agencies debate year ahead for mobile
  • PR experts applaud Lufthansa's crisis communications approach to Germanwings disaster
@thedrum thedrum