Articles posted by Stephen Lepitak

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Belgian ad agencies begin virtual strike against pitching process

Belgian ad agencies begin virtual strike against pitching process

The public sector has a duty to be inclusive so it perhaps it isn't the biggest problem. Is it?

The problem is surely in the private sector's smaller clients persist on calling in as many agencies as they can instead of carrying out research on their own as to which agencies are most suitable to meet their brief.


10 Feb 2010 - 15:44
DirectGov to rename Buster's World to avoid fetish site link

DirectGov to rename Buster's World to avoid fetish site link

Ok Alistair - we've got it now.


5 Feb 2010 - 16:49
The original spinners are at it again

The original spinners are at it again

It's in the issue from two weeks ago Ian. Page 20...

Or you could try here...

http://www.thedrum.com/indepth/1952-political-advertising


5 Feb 2010 - 14:44
Design firms appointed to Scots Government £170m roster

Design firms appointed to Scots Government £170m roster

To the previous comment I think it should be noted that they are not actually allowed to do anything other than work through the current system that is in place. The Government is legally bound to not even speak about this tender ahead of the process' conclusion. So to point the finger at those working in procurement is harsh. They are only doing what they are allowed to by law. As I said previously, the system doesn't fit when it comes to creativity, but it's a system being used in the Public system across Europe. Yes, it's been introduced largely for cost reasons and that won't serve the creative industry well either. But that's up to the companies who choose to tender whether they think it's worth going for. Everyone now has an idea if what to expect and some very good companies will not get involved any more, choosing to concentrate on private sector work. No easy thing either!


5 Feb 2010 - 07:58
Design firms appointed to Scots Government £170m roster

Design firms appointed to Scots Government £170m roster

The public service will always be judged on value for money over anything else. That doesn't mean that it will appoint bad agencies as a result, but it does mean that 'the best creativity' is not an option when explaining their decisions on spending public money. I'm sure the general public doesn't care which agencies are appointed. It is sad though that the procurement system really doesn't work when it comes to creative appointments though, but I can't see that ever changing and Im sure you'll all agree with that. Must be frustrating though I can imagine. well done to the guys who got there though! Hope it secures things in the current climate for them! I'll let you know the full list when I can.


4 Feb 2010 - 20:26

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My latest tweets

  • RT @TheDrumCreative: Why not take a few minutes this weekend to watch new ads from @verynetwork, @lecoqsportif, @Ryanair & @speckledhenr
  • Ok. I have seriously wasted my use of @LinkedIn these recent years. Learning a lot from @RichardAGeorge this afternoon. #TrainingHard
  • @Gri64 see what you mean now. That is same sponsor referred to later on and confirmed as real. Main thing is that sponsor still to be found
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