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Go read an effectiveness paper then. This article is about subjective opinion on the creative quality of ads. If that doesn't cut it for you, too bad.
You know full well it's the opinion of the writer. Do you know how long every article on here would have to be if everytime anyone criticised a piece of creative they had to justify it with a 30 page investigation into brand recall?
Haven't people been speculating the death of the traditional agency for at least a decade now?
Honestly can we all calm down and stop treating the tweeter like she was some kind of brave martyr? All she did was tweet that HMV were making some people redundant. Who gives a shit? If you read her self-important little whinge on twitter you would think she'd launched the arab spring or something.
Anyone else noticed the near identical nature of the new Compare the market ad to last year's Tennent's ad. Even down to using the same actor to play the butler/assistant to the eccentric victorian-esque millionaire?
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