head of mobile, UK

Mindshare

Neil Bruce joined Mindshare in September 2014 from mobile specialist agency Somo. Prior to Somo he worked at OMD International and Starcom MediaVest.

At Mindshare, he champions the use of mobile to enhance brand communications, develop new relationships in the mobile, wearable and internet of things space.

Over the last year, Mindshare has won most effective agency at the Effective Mobile Marketing Awards and The Drum's Moma Awards.

He is a regular contributor to IAB events, Adweek Europe, on television and in print as well as a member of the Mobile Marketing Association's UK board.