How is mud slinging like this by both parties 'on strategy'?

How much damage has been done to both? The costs must have been a heck of a lot more than £50k.

I think this is a good short commercial, it struck a chord with me – ‘none of that white stuff coming out of bacon’. It also starts with a really enticing pack shot. So it looks like Simon Howie got a pretty good product this time, so credit where it is due!

I like it! It’s refreshing and without the Gin it's not an alcohol ad and perhaps bypasses the tougher guidelines.

Also it can run daytime is cheaper slots and target the sherry drinking Mums who still make most of the purchasing decisions. And the hard drinking housedad’s too of course.

Dear Tim Davie, those with analogue sets won't feel “a little bit of pain.” they'll just tune in elsewhere.

WTF? £225,000 minus printing costs then divide that by 10 (TEN) = Not a bloody lot.

Did the Sherrif of Nottingham go to Lincoln Uni?