Articles posted by Lynn Lester

Guinness World Records partners with Festival of Media to celebrate record-breaking brands

Guinness World Records partners with Festival of Media to celebrate record-breaking brands

Guinness World Records is set to run a series of awards through its partnership with Festival of Media to recognise record breaking brands. ... Read more

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International - 13/02/2014
Marketing
Airbnb aims to sort #SochiProblems through Twitter

Airbnb aims to sort #SochiProblems through Twitter

Sochi problems have plagued the headlines over the weekend, with the rings faux-pas which saw only four of the five Olympic Rings light up during the opening ceremony leading to a lot of jokes. However, journalists have also faced other problems,... Read more

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International - 10/02/2014
Social Media
Nokia and Ocean Outdoor turn to Twitter to run UK-wide game of #iSpy to promote Lumia 1020

Nokia and Ocean Outdoor turn to Twitter to run UK-wide game of #iSpy to promote Lumia 1020

Nokia has begun a UK-wide interactive game of I Spy using Twitter and digital outdoor media to promote its Lumia 1020 smart phone. ... Read more

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UK - 08/02/2014
Marketing

Recent Comments

Case Study: How Gangnam Style went viral with a strategic marketing campaign from YG Entertainment

Thanks to The Drum for showing the Gangnam Style video - has really cheered up my morning!!


31 Oct 2012 - 10:52