Kevin Chesters

Strategy consultant and speaker

Kevin Chesters Consulting

Kevin is a highly experience marketer, now available for consulting and speaking work.

Oblivia Colemine
Opinion

Morality v hypocrisy: Where does adland draw the line?
WPP
Opinion

WPP, Y&R, WTF? ‘Merging’ away storied and expensive agency brands doesn’t add up
Adobe
Opinion

Why the key to creating and sustaining brilliant brands hasn’t changed
Britain
Opinion

Leveraging brand Britain in a post-Covid world
A stock photo showing a sign hung on a glass door showing a temporary polling station in the UK
Opinion

Does Labour need a rebrand after Hartlepool? First it needs to get back to comms basics
coronavirus
Opinion

A 360° view of lockdown and the new abnormal
People on a Zoom call
Opinion

Kevin Chesters: forget about your Zoom background and focus on what’s in front of you
zoom call
Opinion

The good bits of lockdown we should definitely keep
a whale bus
Opinion

Kevin Chesters: why do we persist with predicting?
Edwina Currie eggs
Opinion

Restoring consumer confidence after Covid-19: spiders, Edwina Currie and gold
planning
Opinion

Kevin Chesters: Covid-19, what do we do now (and next)?
Burger King's 'Secret Whopper'
Opinion

Kevin Chesters on Burger King vs McDonald's: Why I'm not entirely lovin' it
Guinness, Amstel, Carlsberg, BrewDog
Opinion

Kevin Chesters: Why has beer advertising lost its bottle?
love your job
Opinion

Kevin Chesters: The greatest gift this Christmas is choice - or else learn to love your jo...
Indian Runner duck
Opinion

Kevin Chesters: What advertisers can learn if they were to be more duck
Paperwork
Opinion

Kevin Chesters: In praise of procurement
Knowledge
Opinion

Kevin Chesters: The joy of knowing fuck all
Example of ugly and crap B2B advertising
Opinion

Kevin Chesters: Why does B2B advertising have to be ugly and crap?
Frog
Opinion

Kevin Chesters: How creative agencies could get more creative
Michael Caine
Opinion

Kevin Chesters: Don't just say your age, sell it!