Dan Lambert
Recent Comments
Case Study: How Gangnam Style went viral with a strategic marketing campaign from YG Entertainment
"Charlie bit my finger" 493,000,000 youtube views. That kid must have had an amazing seeding and marketing strategy.
5 Nov 2012 - 11:10
New marketing campaign for Edinburgh "has not been axed" according to insider
I like the 'Edenbrugh' and Edinbreuugh' on the bin wagons.
24 Oct 2012 - 14:22
Edinburgh Napier University defends decision to compile creative agency framework tender shortlist of 39
Will the agencies that legitimise this by participating ever learn?
23 Oct 2012 - 10:45
The greatest marketing stunt of all! How Red Bull is challenging Coke
You're right and I think the guy from Red Bull realises this when he says "...hitting new consumers that Red Bull does not usually capture..." ie, people not in slightest bit interested in red bull. Me thinks he's just trying to put a positive spin on an expensive sponsorship dud.
16 Oct 2012 - 14:38
"That's how Bacon Rolls". Genius.
7 Nov 2012 - 12:51