Recent Comments

Marmite ad faces ban following over 250 complaints to ASA

Marmite ad faces ban following over 250 complaints to ASA

Oh dear: the 'Nanny State' strikes again! I'm in the 'hate' camp, but I have to admit, the Marmite ad did make me smile.


7 Aug 2013 - 10:02
Rangers new PR boss Jim Traynor warns media against 'maligning' club in their reporting

Rangers new PR boss Jim Traynor warns media against 'maligning' club in their reporting

Hmmm ... pot and kettle come to mind!


9 Jan 2013 - 16:44
Marketers warned of $30tn sales ‘black hole’ over failure to localise websites

Marketers warned of $30tn sales ‘black hole’ over failure to localise websites

Hmmm ... I think Waheed Bargouthi, CEO of Dakwak, should check his own website out first. Under a click-through button headed 'Editing and Proofreading', the following statement appears:

"Ensure the highest level of translation quality by having and editor review the translation to review in-context translation and tonality, and finally a proofreader will double check the translation for any grammatical and punctual errors."

I suggest it should read "having AN editor review" .... "to CHECK in-context translation" ... and "grammatical and PUNCTUATION errors." Oh, and really there should be a full-stop after 'tonality', with the next sentence starting 'Finally ...'

Perhaps not the best advertisement for a company which charges up to 15 cents a word for 'professional translation'.

Just an observation.


27 Nov 2012 - 11:00