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Agency News
Opinion
As we’re not investing in young creatives, we deserve the coming AI storm
Opinion
The anti-DE&I crusade will lead to segregation in marketing
Meeting clients for lunch in Gothenburg? Here are Forsman & Bodenfors’s keys to the city
Opinion
What does a head of client inclusivity do all day? Digitas’s Danisha Lomax explains
What do agency leaders make of increasing ‘return-to-office’ demands?
MP Pete Wishart talks failing ethics in political comms and MPs chasing media limelight
Why FCB’s model is working when other agencies’ aren’t
The Drum Network Podcast: How CMOs can set their influencer marketing strategies
The Drum Network
At SXSW 2024, bold experiential marketing took center stage
Watch: Agency leaders debate social media, politics, and the ‘experiential future’
Ad of the Day: Tropicana reminds us how unbearable life would be if OJ went awol
Unilever, P&G, Citibank & more to share insights at APAC Trends Briefing event
Havas supercharges global social offering with Wilderness acquisition
Tik-Talks: Why Willy Wonka has given Elon reasons to be cheerful, post-by-post
The Drum Network
Let me tell you a funny story: Why we’re running a comedy night for our ‘competitors�...
The Drum Network
Watch: Why I spent 30 hours on trains and buses to get to Mobile World Congress
The Drum Network
AI won’t replace B2B copywriters, because it can’t
Is Apple’s 19-min manga ad worth the runtime? 19 top creatives discuss
The Drum Network
How can ‘culture come from the top’ when our work lives are so individualized?
Opinion
To Meghan Markle’s new UK PR guru: think light touch, not charm offensive
We ask marketers: What types of lead-generation content actually work for agencies?
Ad of the Day: Manscaped introduces us to its sweaty ‘boys’ in new ad
The Drum Network
How to really get ahead in marketing: Learn to say ‘no’
WPP CCO Rob Reilly had to go backward to go forward – and it made all the difference
Nail your next chemistry meeting: new business experts share their advice
World Creative Rankings 2024: Shruti Subramanian named world’s best copywriter
Top creatives share how they’re grappling with AI use at agencies
Opinion
We need a better word for freelancing, it’s selling women short
Opinion
What does a head of inventor relations really do? TMS’s Andrew Hajithemistou explains
The Drum Network
‘True human influence’ and nostalgia: How creators supercharge travel marketing
The ‘try not to talk about AI’ challenge: What tech trends are exciting ad execs?
How networks & ad agencies are celebrating International Women’s Day 2024
World Creative Rankings 2024: Serviceplan leads list of world’s best art directors
Gary Vaynerchuk to headline The Drum Live US in New York this May
The Drum Network
E-commerce’s newest evolution: Hyper-personalization, for everyone, all the time?
After an ‘identity crisis,’ profit is within sight for green adtech startup Good-Loop
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