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Toys

Green toy soldiers against white background

13 Jun 2023

4 min read
These 17 agencies come recommended for their work on toys and games clients
The Drum Recommends
games

11 Nov 2021

5 min read
How indie agency Sideways has reimagined board and dice games
toys
lego

20 Sep 2021

2 min read
Ad of the Day: Lego lays creative foundations to help rebuild the world
Creative Works
When teddy bears have more regulations than guns do

02 May 2017

4 min read
The Teddy Gun shows that toys have more regulations than guns
FCB Chicago
The German government has banned connected doll My Friend Cayla.

17 Feb 2017

5 min read
Germany bans My Friend Cayla as parents are encouraged to destroy the doll – and could face...
Connected devices
Hasbro is asking fans to vote on the eight Monopoly tokens that will be included in an upcoming version of the game.

10 Jan 2017

2 min read
The fate of your favorite Monopoly token hangs in the balance
hasbro
Hello Barbie is a connected toy that offers enhanced interactivity, but also poses potential risks.

22 Dec 2016

13 min read
Buying a connected toy for Christmas? Perhaps read this first...
barbie
Richard Lennox

18 Aug 2016

2 min read
Macy’s names Toys “R” Us exec Richard Lennox as chief marketing officer
macy's
Cognitoy

22 Jun 2016

9 min read
Cognitive that cares: from Alder Hey to CogniToys, here’s how AI is helping kids in the real...
cognitive computing

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