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Asda

Asda is one of the largest supermarket chains in the UK and is one of the most innovative supermarket brands in the country when it comes to marketing strategy.

As the pandemic hit supermarkets, Asda was able to adapt with its omnichannel marketing approach.

Learn how the retailer optimized its digital channels to achieve a greater customer experience and how using machine learning and artificial intelligence streamlined business operations.

Asda 1

09 Jul 2021

4 min read
Asda supercharged its TV ads with the power of CRM
asda
Asda

18 Sep 2020

3 min read
‘Breathing new life’ into DOOH: Asda automatically buys ads where fuel prices beat riv...
asda
Asda

07 Jan 2020

3 min read
Asda ushers in new marketing boss as Andy Murray returns to the US
asda

03 Jan 2020

2 min read
Asda warns against compromise in dark ad championing plant-based range
Creative Works
Asda

02 Nov 2019

4 min read
Watch Asda’s Christmas ad: retailer plumps for 'emotional' storytelling to woo shoppers
asda
Asda

29 Aug 2019

2 min read
Asda gives customers the full Downton Abbey treatment
asda
Sainsbury's

25 Apr 2019

2 min read
CMA scuppers proposed Sainsbury’s-Asda mega-merger
sainsbury's
ewfwef

21 Feb 2019

4 min read
CMA’s preliminary findings on Asda-Sainsbury’s merger are very surprising
Opinion
Asda

20 Feb 2019

2 min read
Asda-Sainsbury’s merger in doubt amid competition concerns
asda

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