Iris and The Drum are embarking on a 12 month partnership, ‘The Outsiders’, to celebrate the people and companies who challenge the status quo, operate outside of the establishment, do things differently and win.
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Google has launched its Valentine’s Day campaign in Indonesia to support those who are single and in ‘almost-but-not-quite’ relationships or in the ‘friendzone’.
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Google has launched an SOS Alert in partnership with the World Health Organization (WHO), to make resources about Coronavirus easily accessible to people affected by or looking to learn more about the outbreak.
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Belgian beer Stella Artois has created an on-site artist studio at the 2020 Australian Open to celebrate its inaugural year as the official beer partner of the competition.
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The brands that look at Google getting rid of cookies as an opportunity to start to improve their understanding of first party data will be best placed to win in the 2020s. This was one of the unifying messages at The Drum’s Predictions 2020...
National food rescue charity KiwiHarvest has used up-cycled food advertising billboards destined for landfill to create its 2019 Annual Report, which showcase its mission of repurposing valuable resources discarded by the food industry
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The Drum Awards is a global scheme that aims to identify the best practices, companies and people in our industry. Its mission is to share that information with readers of The Drum - one of the world’s largest marketing platforms - to help...
Marketers must stop prioritising strategies built around cookie data if they’re to succeed in the 2020s. Speaking on a panel at The Drum’s Predictions 2020 event at Sea Containers this week, Andy Chandler, Adjust’s VP for UK and...
Huge won the ‘Technology’ category at The Drum PR Awards 2019 with its campaign for Hooha. Here, the agency reveals the challenges faced and the strategies used to deliver this successful project.
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Nike will be sponsoring teams and players in the T1 Entertainment & Sports organization including the League of Legends team and the gamer known as Faker (Lee Sang-hyeok).
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Entry deadlines for The Drum Awards are fast approaching for the Marketing, Search, Digital Advertising, Online Media, Design and Roses competitions.
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Case studies provide a benchmark of the amazing and innovative work that the advertising and marketing industries are producing each year. With over 20 global competitions, The Drum Awards receives thousands of amazing case studies each year...
Brands must provide excellent experiences around sport that truly add to the consumer experience or they’ll risk alienating their audience altogether.
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