Swedish cider brand Kopparberg has unveiled new UK advertising campaign ‘Forest Happenings’, focusing on the brewery’s bestselling flavours – Mixed Fruit, Strawberry & Lime and Pear.
... Read more
Guidelines for prosecutors on what is and isn't acceptable conduct on social media have been published by the Crown Prosecution Service (CPS).
... Read more
A new website to boost Glasgow tourism during major events has been launched today after being developed by Scottish Enterprise and Glasgow City Marketing Bureau (GCMB).
... Read more
Following the appearance of the Prime Minister's former director of communications, Andy Coulson, last week at Glasgow Sheriff Court in private in connection with charges of perjury, the Editor of the Scottish Review, Kenneth Roy has said there is... Read more
Branded Viral Chart: You might be forgiven for thinking that the size of your marketing budget is... Read more
The author of a play about the destruction of Pan Am 103 over Lockerbie has said the events surrounding the case illustrate that Scotland has become “a banana republic”.
... Read more
International - 20/06/2013
The BBC has issued a carefully worded statement in response to rumours circulating online over the last 72 hours concerning the possible recovery of a lost archive of 90 Dr Who episodes.
... Read more
As the hype surrounding the much-anticipated launch of the PS4 builds PlayStation’s official guide to sharing PS4 games tops the Viral Video Chart.
... Read more
L’Oréal has revealed it is preparing a review of its £135m UK and Ireland media planning and buying account, currently held by ZenithOptimedia.
... Read more
Andrew Boulton, copywriter at Together Agency, examines the media legacy of the late James Gandolfini
Read more
Childnet International has warned that hackers could be using webcams to spy on people and urged computer users to disconnect the devices when they are not being used.
... Read more
Costa Coffee has appointed retail and shopper marketing agency Howell Penny to raise awareness of its UK New Store Opening programme, through dedicated web pages and new marketing collateral.
... Read more
Shampoo brand VO5 has announced that, following on from crazes such as extreme ironing and planking, it has recruited a blogger and tasked him to shampoo his hair in “extreme situations” as part of a new campaign promoted by Mischief PR.
... Read more
Dove Men+Care has announced a long-term partnership with the Rugby Football Union (RFU), which sees the skincare brand become England Rugby’s official male grooming supplier.
... Read more
Young British Interactive Media Association (BIMA) creatives Rob Greaves and Sam Daly have designed a marketing campaign for this year’s BIMA Awards based on internet memes.
... Read more
Thomas Heatherwick, designer of the iconic Olympic cauldron which wowed spectators at last summer’s London Olympics, has been forced to deny accusations that the design was lifted from a concept presented to Games organisers in 2007.
... Read more
The first episode of the news Dynamo: Magician Impossible will premiere online, as UKTV announces Pepsi Max has extended its sponsorship of the show.
... Read more
Twice as many people are willing to pay for online news content than a year ago according to a study by Oxford University’s Reuters Institute Study of Journalism.
... Read more
Trinity Mirror plans to combine its regional newspaper libraries to create one of the biggest photographic archives in the world.
... Read more
Maxus UK employees Georgia Lindsay and Yewande Sokan scooped the Gold Media Young Lions Award at Cannes Lions festival yesterday after developing a winning media strategy for Médecins Sans Frontières (MSF).
... Read more
It may seem a statement of the bleedin obvious given the preponderance of celebrity gossip mags, blogs and columns but now the University of Bristol has pinpointed the psychology behind what makes us click in a new study.
... Read more
Rupert Ellwood has been named head of marketing at Waitrose, taking over from Sarah Fuller, who has left the company, and moving from his current role of head of retail operations for Waitrose shops in the south-east next month.
... Read more
Pages
