Heineken, Nascar, Nike, Virgin Trains, Emirates, Kia, Samsung, Pandora, HSBC, Sky, FIFA, Smirnoff, Boots, Gillette, Beats and HBO are just some of the brands who have made the shortlist for The DADIs (The Drum Awards for the Digital...
Harrods marketing chief Amanda Hill has tendered her resignation after serving just 18 months in her role as the stores first ever joint chief marketing and customer officer.
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Harrods is making the most of its iconic high footfall space, tempting greater advertising spend with the launch of 12 hi-spec, LED screens across the six floors of its escalator atrium.
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The Chelsea Flower Show is not an obvious marketing platform. However a number of brands have headed back to nature this week to activate their own gardens with a message for consumers.
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Hennessy has created an animated light installation for Harrods' luxury window display this October, as the Cognac brand celebrates its 250th anniversary.
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Will.i.am likes solving problems. By his own admission his mind “works by pattern matching”. And it was via this diagnostic method of thinking that he dreamt up Ekocycle, an eco-friendly brand that creates products from recycled...
John Lewis’ Monty the Penguin is the most compelling Christmas ad by a high street retailer, according to a new study, which used facial recognition technology to measure people’s reactions as they watched ads.
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Harrods has appointed TBWA\London to handle its creative account, with a Christmas campaign for its Knightsbridge store the first item on the agenda.
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Job hunters seeking responding to an apparent Gumtree advert seeking recruits to join London’s Harrods department store have been fleeced out of more than £1m.
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Stardoll Media is to launch a virtual Harrods store through its online community for girls, Stardoll. The partnership will allow for the 200 million young fashionistas using the online community to get the same outfit for their virtual self as...
AOL’s website for women, MyDaily, is celebrating its first birthday today by announcing new features, editorial contributors and an eight-week Project Devil advertising campaign with Harrods.Harrods is running AOL’s innovative Project...