There’s also the debut global campaign from the eco-friendly toilet paper brand Who Gives a Crap and the late Carl Sagan's words are reimagined for the UN's climate push.
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For The Drum’s Globalization Deep Dive, we take a look at some of the most unusual product flavors out there as big brands tap into local tastes to go global. Mushroom soup Pringles, anyone?
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When she’s not creating work in her role as art director at Saatchi & Saatchi, Mia Silverman enjoys football, drawing and painting. But her most unusual hobby is adding to her 13-year-old collection of KitKat wrappers.
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The chocolate and confectionary industry is no stranger to lawsuits. More often than not, companies are locked in legal battles to secure their intellectual property against rival incursions. Mixing things up however, Nestle’s Kit-Kat...
As Snapchat’s owner Snap goes public, advertisers have weighed in on their hopes and aspirations for the social network. Among them is Nestlé's digital boss Pete Blackshaw, who is currently monitoring several pilots on the app in...
The Drum staff and readers have contributed to this compilation of the finest ten English football ads to celebrate the return of football to our TVs.
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Nestle has released a new campaign that shows the different ways people eat a KitKat as it continues its mission to offer more personalised messaging.
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KitKat’s iconic ‘Take a Break, have a KitKat’ strapline has served the brand for the past 75 years and now the Nestle-owned chocolate biscuit is looking to expand its strategy to deliver more personalised messaging.
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While the majority of the Black Friday frenzy has shoppers scrambling for discounts on electronics and clothing KitKat has cleverly weaved itself into the fold with a new ad which taps into the consumerism and exhaustive nature of the day.
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